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rstudio::global 2021 modeling
Using R to Up Your Experimentation Game
January 21, 2021
Have you ever cut an A/B test short? Maybe because of traffic constraints, your antsy boss, or early successful results. In reality, cutting your test short can be catastrophic, making your business decision no better than a coin flip. Learn some R-driven tips & tricks to get meaningful results quickly with a statistically rigorous methodology called sequential testing, an A/B testing enhancement my team employs at Intuit.
Shirbi Ish-Shalom and Max Kuhn Q&A
Shirbi Ish-Shalom is a human person.